— New York
Classic rock radio network, BlastNova Radio, has announced that effective immediately all 38 of their stations nationwide will change to an “all Seger” format.
“I was listening to Bob Seger’s Katmandu during our ‘drive time rock out,’ and thought, hey, Seger’s awesome. Everyone loves him. So, why not program him 24/7?” said BlastNova President Brad Nubbin. “It just made sense. So, yea, Seger all the time that’s what I really think I’m gonna do.”
The decision has been met with mixed reactions from affiliate stations. “Look, we all love Seger. I mean, who doesn’t want to hear Turn the Page or Like a Rock every hour or so, but you got to break that up with some Skynard or Boston, you know?” said Kate Winters, program director with The Blizzard radio in Tampa.
“I was good with this, in theory, at least, until we were required to say Seger’s version of You Never Can Tell is the definitive one,” said Chuck “The Maxinator” Winger, morning DJ for Omaha’s The Megablast radio station. “I mean, seriously? We just lost Chuck Berry and you want me to say that? Not cool, suits. Not cool.”
“Hey, we expect some push back on any format change,” Nubbin said. “But, hey, I didn’t get to this position without knowing what I’m doing. I’m shooting down the competition with silver bullets, pew pew.”
Nubbin said that to mix things up, BlastNova stations will play one song by Pete Seeger a week. “You know, that one about hobos or whatever,”Nubbin said. “That’ll rock, yeah?”